The risk inherent to the entire market that cannot be mitigated or reduced through diversification; also known as “non-diversifiable risk,” “systematic risk,&rdqu ...

A measure of the extra return, or risk premium, that investors demand to bear risk; the difference between the expected return on a market portfolio and the risk-free rate and is e ...

The process of dividing a market of potential customers into groups, or segments, based on different characteristics; segments created are composed of consumers who will respond si ...

The percentage of total sales in a retail category that each competing outlet is expected to capture based on current patterns and trends in the market.

A forecast of future demand for a certain type of real estate project that includes an estimate of the square footage that can be absorbed and the rents that can be charged.

A study of how a specific property is expected to perform as it competes for the available market demand in a specific market.

A primary lease that controls subsequent leases and may cover more property than subsequent leases.

A mathematical representation of the typical value of a series of numbers, computed as the sum of all the numbers in the series divided by the count of all numbers in the series; a ...

The process of weighing risk (i.e., variance) against expected return; a component of modern portfolio theory (MPT), which assumes that investors make rational decisions and expect ...

The middle point of area incomes; divides the income distribution range for a given area in half, one with residents having incomes above the median, and the other with residents h ...